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6 Web Design Tips

The frontal lobes – responsible for planning, logic, and motivation.

The frontal lobe is associated with “executive functions” such as motivation, preparation, focus, and short-term memory. Many scientists believe it’s responsible for assessing options and the consequences of these actions

1. List Sorting

If you put together your navigation or any other lists, then you need to assign the more “important” items from beginning to end. The focus and the memory of the readers are lowest in the middle. When visitors scan your site, it’s better to recall the first and last items since they’re memorable.

Don’t use too many things because short-term memory may only “remember” about seven things. If your navigation is composed of more than seven points, then break them up into smaller groups or simply remove them.

2. Marketing and “loss aversion.”

People are not efficient cost-benefit calculators. We have a tendency to overestimate losses and underestimate gains. In other words: – Losses are more debilitating as profits are pleasurable.

This dislike of loss may be employed by talented web designers and copywriters to boost conversion for their clients. This example of patio chairs shows comparisons via a table and call-to-actions with buttons.

  • Emphasize the price if the products or services aren’t used.
  • Sum up prices, but list benefits in detail.
  • Emphasize profits instantly.
  • Produce a limited time offer. If the item is in short supply, then say so. Shortages lead to quicker sales.

3. Social proof

People today tend to do what others do. Therefore, give your clients proof that other customers have already purchased from you and your business is making the right choice. The objective is that any decision that’s not in favor of your company will be outside of the norm. It must feel like it’s very important that they should only purchase from you.

Insert the following encouraging messages:

  • Customer testimonials or client reviews
  • Social networking elements
  • Remarks from relevant industry decision makers
  • Familiar seals, such as association memberships, security certificates, and awards

4. Word selection and readability

The caption of the navigation and its pages must be simple for people to understand. Use the one universal language that’s also used by your customers. Avoid long sentences and do not use jargon. Long sentences and subject-specific words induce your visitors to perform their temporal lobes for harder work and work isn’t good. Your website visitors are idle, and we don’t want to overwhelm them.

So use simple word choice, and your customers will understand it quicker, which is better for everybody. It is not about dumbing down; it is just about using a very simple language with common words that anybody can understand. Even the mind of academics prefers to read complicated issues at the level of an eighth-grader.

Technical jargon can make you look smarter, but you risk losing your readers. A reader who doesn’t understand his comprehension of your performance or your product will most likely not buy it. Therefore, write in an easy and accessible style.

5. Colors and “Restorff effect.”

From the 1930s, German scientist Hedwig von Restorff found that when individuals were given a list of ten words, they recalled words which were in a different color than others. This is because the occipital lobes are more sensitive to visual differences and therefore are more likely to notice things when you’ve got a certain mood or pattern disruption.

The internet marketer “Paras Chopra” completed experiments which showed that components highlighted in color aren’t just better imprinted but also clicked on them more than 60 percent more frequently.

Pick “action color” for all buttons, links, and rollover effects. Use a color that is extremely different from brand colors and the entire web design. The other colors of web design ought to be utilized as “passive colors.”

Which do you remember?

6. Headings

In accordance with eye-tracking studies, headlines aren’t just the first thing found on a webpage but are also the most seen. And not all headlines get the same attention.

Headlines and images can quickly create emotions as you align them. Current research indicates that psychological headlines are shared more frequently. The three sorts of emotions which make the best consequences are fear, anger, and inspiration.

Write headlines that trigger positive emotions (or negative ones) to catch the attention of your viewers.

Becoming a Web Designer

Site designers are both salaried employees or freelancers at organizations. In either case, they’ve to be competent in particular aspects to be great at the job of theirs. If you’re interested in the area, think about getting a traditional degree that teaches you in different areas of site design. Certifications give you an advantage when it comes to business recruitments. You should take note of companies who do it right, like this web design in tacoma.

Below are a few guidelines to help you going on the career path of yours as a site designer:

1. Learn just how to program

HTML is the fundamental and most crucial language that each site designer has to learn. Website posting program can make web pages in a jiffy, though they’re neither unique nor easy to edit due to the extraneous code produced. HTML, on the additional hand, is a basic, completely clean and ordered words. After that, you must find out CSS to determine the style of pages. You can buy reference books or maybe access the internet training readily on the W3 Schools site to master these skills. Finally, you have to understand a scripting language, for example, PHP or JavaScript to build great pages.

2. Learn technology and tools latest

Even in case you choose to produce web pages from scratch, you must find out the used site development packages like Microsoft FrontPage, Dreamweaver, Flash, Adobe Photoshop, etc. You ought to also discover other, DHTML, and XML languages which are being used presently to create sites. Additionally, realize how different code snippets work in several browsers – Opera, Mozilla Firefox, Netscape, Google Chrome, and Internet Explorer.

3. Get a degree

Most companies are going to expect recruits to at minimum be students. In case you’re joining university for a degree in site design, be sure the course covers subjects including color theory as well as composition, the value of layout and graphics in site design, and visual style. You can also receive a degree by joining an internet program. In either case, the school must be an accredited expert on the topic.

4. Build a portfolio

Your portfolio is simply about probably the most important thing that may enable you to get hired. Make an effort to have a great deal of variety in the portfolio of yours so that that prospective clients can see the level and range of your site designing skills. To gain experience and contribute to the portfolio of yours, build sites for friends, etc., community groups, charities, NGOs, relatives, even in case it is for free. Take screenshots of your job to display on the website of yours. Every site you generate – as part of the education of yours, training sessions, or maybe pro Bono work – has a location in the portfolio of yours.

5. Launch your site

Your site is the primary advertising tool for the services of yours. Make certain it’s flawless in the layout of its, color choice, and content business. Highlight the portfolio of yours as well as include all the contact details of yours so prospects can speak with you instantly.

Purchase a domain name and choose a great web hosting service which enables you to publish huge files, gives very good bandwidth, guarantees an up period of 99.9 %, as well as has extra offers like a shopping cart in case you want it later.

6. Stay current with changing technology

Web engineering is advancing at a remarkable speed. You have to keep up to date with this evolution. Go to workshops to network with folks from the field of yours and get info on newest breakthroughs and happenings. You ought to also join groups of experts to remain on the learning curve as well as offer others the benefit of your experience and knowledge.

Website style is a quick moving and tricky field. To be a booming site designer, you should never stop learning and check out new factors of layout and design. Follow the abovementioned measures to start in this exciting profession.

Top 5 ideas for website design

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You cannot call a website a good site just because it has great design or content. Every website needs to have a particular style which adequately delivers the essence of the content. Everyone might have a different opinion about designing a site, but it all depends on what website you are creating.

The following are some of the ideas of designing a website:

 Homepage must be simple and neat:

The attention span of your user will be about 5 to 8 seconds. Thus, you need to design a page which grabs the attention of your users. Keep the front page without any clutter. Do not have complicated animations or too much content on your website. Present your ideas neatly and simply. Each type of website needs to have a particular design which is apt for its purpose.

Have an easy to read web content:

When you have a site which has high readability measures your customers will have the ability to read what you have to say to them efficiently. Have a contrast between the text and the background of your site. Select colours which represent your brand and at the same time make sure that it blends well with the rest of the content on the website. Make sure that your text has a clear and readable font so that the users will be able to read the text without any problem.

Navigation must be simple:

Have solid navigation which will help the viewers to browse through your site efficiently. Don’t have a goose hunt and let your users wander around. Have a link which will redirect the users to the homepage when they click on the logo of your company. Simple and easy navigation will allow the users to go through the content in a better manner.

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Make your site mobile-friendly:

We live in a world where people use their mobile phones to browse various things. If you feel that your customers will view your site on their phone, then you must make sure that you design a website which is mobile-friendly.

Look out for inspiration:

There are many things around you which can inspire you to create a design. Look out for various things which will match your website and design accordingly. You can also refer to other websites and check how the content is placed on the site. Only by observing and relating to many things you will be able to learn how to design a good website efficiently.

Always place yourself in the position of your user and think how your users would want the website to be designed. Once you understand that, you will be able to create a good site for your company. A good website will bring in more customers to your business and thus you need to take maximum efforts in creating a proper site.

 

 

Tips for Improving Your Web Design

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Your customers will judge your company within 5 seconds of landing on your website. Your business will significantly be affected by the way you design your webpage. You need to make sure that your website captures the hearts of your customers so that they will spend time in understanding what you are trying to provide them. Try to look at it from their point of view and design it in a way that they would be impressed with your business just by looking at your site.

The following are some of the ways for improving your web design:

Have a rough plan:

You can’t just start with your web design. You need to know all the things you will need to add in the design to effectively meet your customer’s needs. Make a rough design on a plain piece of paper or have a visual image of a design then use various tools that available to put those models together.

Get inspiration from other websites:

There are many brilliant websites which have many good features, and you can refer to such websites and get an idea of how you can make your site. Don’t try to replicate the same design but try to grasp the essence of the website and then start developing your design.

Keep all the personable images on the front page:

You might have some of the best images, but it is of no use if it does not appear on the first page of the search result. Make sure that the quality and size of the image you are using are proper as you do not want that to slow down your website.

Keep it neat and simple:

When your customer looks at your page, he/she must be able to understand what your business is about.  Don’t try to clutter the page with many images and information. Keep it neat and simple in a way that your customers will be able to understand the services you are providing. Do not place complex animations or have a content that is too long. Remember that your audience has the attention span of about 5 to 8 seconds. So the first impression you are going to provide matters with a lot.

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Social share buttons:

Provide the users with the opportunity to share what is there on your website. By allowing your customers to share your content, you will have the chance of getting more traffic to your site. You can place those social media icons in the corner of the website, and if the user feels that your content is worth sharing, he/she will make use of the buttons you have provided them to share it on various social sites.

Get your navigations right:

There is nothing more confusing than to have a disorganised navigation interface. It is essential to make sure that your users can navigate easily through the website.

 

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